Web & Marketing Analytics

Data can be a powerful tool, but it takes deep analytical expertise to transform numbers into actionable insights. Thumbprint is built upon a quantitative foundation that is focused on using data to make more intelligent marketing decisions. We serve as a strategic partner for marketing leaders, helping them to make smarter investment decisions grounded in data insights.

Our methodology is timely, complete, and accurate. We bring together analysts from statistics to psychology; quality assurance to consultancy; and maths to marketing; all of which means we have the perfect blend of people to help our clients in whatever analytics quandary they find themselves in. Although our projects are all completely bespoke and built around our client’s requirements, we do have an ideal process for driving website improvement. Wherever you are on your web analytics journey, we’ll steer you on your way.


  • Website Analytics
  • Social Media Analytics
  • Mobile Application Analytics
  • Multi-Channel Analytics
  • Tag Management
  • Data Vizualization
  • Custom Dashboard & Reporting
  • Marketing Performance Analytics
  • Website Performance Analytics
  • Heatmaps
  • Google Analytics
  • Adobe Analytics
  • Mixpanel

Ready to find out what makes us different?